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Events
Last Updated - Platform v21The Contact is updated by default using the PoqUserID
.
This is usually not the best identifier so when integration you can easily configure this to match your website tracked CustomerIdentifier
.
Account
Sent when the user registers a new account. This also updates the Contact.
signUp: userId: user_id # 123e4567-e89b-12d3-a456-426614174000 (usually PoqUserId) marketingOptIn: newsletter_accept? # 1 (true) / 0 (false) dataOptIn: privacy_accept? # 1 (true, data-dependent) / 0 (false)
Sent when the user logs in with an existing account. This also updates the Contact.
login: userId: user_id # 123e4567-e89b-12d3-a456-426614174000 (usually PoqUserId)
Sent when the user logs out. This also updates or clears the Contact.
logout: userId: user_id # 123e4567-e89b-12d3-a456-426614174000 (usually PoqUserId, this is the id of the guest user)
Sent when the user successfully edits their profile.
editDetails: userId: user_id # 123e4567-e89b-12d3-a456-426614174000 (usually PoqUserId, this is the id of the guest user)
Address Book
Sent when the user updates their address book.
addressBook: action: action # Change / Add / Remove userId: user_id # 123e4567-e89b-12d3-a456-426614174000 (usually PoqUserId)
Cart
Sent when the user views their Cart. This is a Predict event.
trackCart: items: - itemId: sku # PRD28104D-RED-M price: price # 12.99 quantity: quantity # 1 - itemId: sku # PRD0492S-B price: price # 2.49 quantity: quantity # 2
Checkout
Sent when the user successfully purchases the Cart. This is a Predict event.
trackPurchase: orderId: order_id # ORD12948183402 items: - itemId: sku # PRD28104D-RED-M price: price # 12.99 quantity: quantity # 1 - itemId: sku # PRD0492S-B price: price # 2.49 quantity: quantity # 2
Product Details
Sent when the user navigates to a Product Details screen. This is a Predict event.
trackItem: itemId: listing_id / variant_id # PRD28104D-RED
Product List
Sent when the user navigates to the Product List, via a category, from the Shop screen or a category search suggestion. This is a Predict event.
trackCategory: categoryPath: category_tree # dresses>petite>new-in
Sent when the user navigates to the Product List from a search result. This is a Predict event.
trackSearch: searchTerm: search_query # summer
Other
Sent when the user changes country via the Country Switcher.
switchCountry: countryCode: country_code # US / GB