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Creating deep links

It's easy to create your own deep links to any page in your app. We recommend using these in conjunction with Dynamic Links to drive users who don't yet have your app installed to your mobile native content.

Deep links use the Bundle ID of your app. The URL scheme for most Poq apps are in the following format:


This URL scheme should be used at the start of all deep links that you create for your app using the examples in this page.

Your Bundle ID may vary; certainly if you already had an app before switching to Poq. Speak to your project manager at Poq if you are unsure of your app's bundle ID.

For development builds, you need to append -uat. Please note sometimes you need to append -prod if it's for the live app.

The deep link for an app page uses the ID of the page, which you can find the in the address bar on the CMS. Go to the page settings for the page that you want to make a link for in the CMS, and copy the number at the end of the URL.


creating deep links1

The link for the above category would be:


View the product category that you want to make a link for in Mission Control CMS, and use the number at the end of the URL path.


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The link for the above category would be:


View the product page that you want to make a link for in Mission Control CMS, and use the number at the end of the URL path. Also add the product id from your e-commerce website or e-commerce platform.


If there is only an e-commerce site product ID, use:


If you only have the Poq CMS ID, use:


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The link for the above category, if there were to be no e-commerce site product ID, would be:


To deep link to any in-app search, use:


If you want to search a phrase or multiple words, encode the space between the words using %20. For instance, if you would like to link to the search term 'blue dress' then use:


Read more about how to encode characters such as spaces in URLs here.

To deep link into a lookbook, use your lookbook ID. You can find this by viewing the lookbook in the Mission Control CMS, and using the number at the end of the URL path.


Email Campaigns with Deep linking and redirecting to App store if the app is not installed

Some mobile email clients can't open deep links correctly. As such, there's a small HTML file attached to this article that you can use and modify as needed. It uses simple javascript to detect whether the user has Android or iOS then open the app or failover to the Google Play or iTunes App stores. Just modify the HTML file, upload to your web server and then just link to that file directly in your emails.

emailredirect.html (2 KB) (Right click, Save as)